The publication of Flutter SEA’s first Positive Impact Report marks an important milestone in our organisation’s evolution and demonstrates our shared commitment to creating sustainable and long-term value.

Flutter Southern Europe & Africa (SEA) was established in 2025 as the natural progression of a journey that began when Sisal joined Flutter Entertainment in 2022, subsequently expanded with PokerStars Italia and further strengthened by the acquisition of Snai.

We currently employ around 5,000 people in Italy, Albania, Türkiye and Morocco, and, from 2026, in France, Spain and Portugal, with operational hubs in Tirana and Istanbul. The organisation draws on the identity, experience and expertise developed over time by iconic brands which, together, help to shape the evolution of the sector in their respective markets, capitalising on their complementary strengths.

This Report goes beyond a simple summary of the initiatives promoted by individual brands; it represents Flutter SEA’s shared vision as a multi-brand, multi-market ecosystem capable of combining global scale with in-depth local knowledge, with the aim of generating a positive and lasting impact on people, communities and regions.

We are living through a period of profound transformation and increasing disruption, characterised by rapid technological change, evolving social expectations and increasingly complex environmental challenges. In this context, we believe that corporate responsibility is not measured solely by a company’s ability to grow, but also by the tangible contribution it makes to the development of markets and communities.

We believe that growth and responsibility must go hand in hand. This means driving change with ambition and a long-term vision, continuously investing in people, skills and innovation, and turning challenges into opportunities for sustainable development. It also means harnessing the power of bringing together different experiences and perspectives, in the belief that the most solid results are achieved by working together.

In this context, sustainability represents a strategic driver that guides our decisions and the way we operate: creating lasting value, strengthening the trust of our stakeholders, and helping to generate a positive impact in our sector. A commitment that is deeply rooted in the history and identity of the brands in the Flutter SEA family and continues to guide our shared journey.

This commitment is embodied in the Positive Impact Plan. This programme sets out Flutter’s approach to delivering tangible benefits for people and communities, identifying the areas where we can create the greatest value.

Within this framework, responsible gaming is a top priority. Through our Play Well pillar, we are working to ensure a positive, responsible and entertaining gaming experience, drawing on technology, research and training. In 2025, 97% of our players used self-protection tools such as deposit limits, confirming the effectiveness of a constantly evolving model. A concrete example is the use of artificial intelligence, with proprietary solutions such as A.D.A. and T.E.S.S.A., which enable us to identify high-risk situations at an early stage and take targeted action.

Our people are at the heart of Flutter SEA: a community comprising 44 nationalities, whose diversity is a key factor in fostering dialogue, strengthening collaboration and supporting our ability to evolve. We believe that talent and inclusion are key drivers of innovation, which is why we continue to invest in the development and wellbeing of our people. Through our Work Better pillar, we promote an inclusive, fair and development-oriented environment, based on listening to our people and nurturing their talent. The latest results from the engagement survey, which show a four-percentagepoint increase, confirm the strength of this approach.

At the same time, through the Do More pillar, we are strengthening our contribution to the communities in which we operate by supporting innovation, entrepreneurship, and the third sector, and by encouraging our people to get directly involved in volunteering initiatives. Since 2022, over 6,900 hours have been dedicated to social impact projects.

Finally, with Go Zero, we are carrying on with our commitment to reducing our environmental impact, balancing business growth with concrete actions towards decarbonisation and a more efficient use of resources. In particular, this year marked the launch of the 2025–2035 Decarbonisation Plan. A further development of our approach to environmental performance management, this Plan identifies strategic levers and initiatives for reducing emissions across the value chain with even greater clarity and determination.

Looking ahead, our ambition is to continue evolving our approach to business, driving change responsibly, investing in innovation and putting people at the heart of our decisions to create a positive and lasting impact.

I would like to thank my colleagues, partners and stakeholders for their trust and ongoing support.

Roberto Di Fonzo, CEO of Flutter SEA